David Baum is a freelance business writer and marketing
consultant with 20 years experience focused in the computer and
As an independent journalist, Baum has published hundreds
of articles in magazines such as Profit, Byte, InformationWeek,
InfoWorld, Computerworld, Datamation, Software, and Business
Week, as well as major metropolitan newspapers such as the San
Francisco Chronicle and the Los Angeles Times.
As a consultant, Baum helps technology companies with
a wide variety of writing and editing projects, including customer
success stories, white papers, executive interviews and corporate
brochures. His specialties include e-business computing, ERP software,
business intelligence software, application development, database
management, CRM, mobile computing, wireless communications, IP telephony,
network security, data storage, and IT outsourcing.
Baum studied technical writing and journalism at Arizona
State University and the University of California, taking a masters
degree in 1984. From 1984 to 1991, he worked as an in-house technical
writer and public relations professional, managing documentation
and press relations for several PR firms and software companies.
Baum launched his free-lance writing career in 1991and
has worked as an independent writer and marketing consultant ever
since. He currently resides in Santa Barbara, California with his
wife and two children.